Aug 3, 2022
Our team at Pathmonk has spent time analyzing and understanding chatbots and the true value they can offer. Our guest today agrees; that chatbots have their limits and can’t help to resolve complex issues. Thom Robbins is the Director of Marketing at PeopleReign; a SaaS platform that automates IT and HR employee service and reduces call volume by 65%. Thom dives into their broad-reach education efforts and reminders marketers of the importance of message testing. Being agile and adaptable is an incredible opportunity to drive tangible results from your website. Test, adapt, and test again.