Mar 29, 2022
We’ve all experienced the feeling of being on hold. The repetitive music never seems to the end, the same old voiceovers reminding us that our call is not in fact important to them. It’s enough to stop us from trying. Easy On Hold is on a mission to change the caller experience and reminds us of the critical role it can play in a buying journey. Senior Marketing Manager, Keegan Brown dives into their efforts to remind people of the problem and help them improve customer experience and the buying journey overall. In their website upgrade, Keegan and the team are hyper-focused on messaging, aligning with their target market, and building brand trust.