Oct 31, 2023
Discover how LeadGenius customizes B2B data for sales and
marketing. VP Derek Rahn explains their precision insights for
various industries, emphasizing tailored customer experiences and
leadership priorities.
Growth Marketers face three major challenges: boosting qualified
leads, enhancing campaign ROI, and lowering...
Oct 31, 2023
Discover how Klimator, a software company, uses machine learning and big data to provide critical road weather data for safer journeys in the automotive and winter maintenance industries. Learn how Klimator's recent website overhaul enhances user interaction and content, adapting to evolving customer needs and...
Oct 30, 2023
Deirdre Mahon, VP of Marketing, explains that they focus on user-generated content, serving various industries. They acquire clients through referrals, outbound emailing, events, SEO, and pay-per-click advertising. They're also updating their website and introducing a Creator Community for collaborations and...
Oct 30, 2023
BPD Zenith, a global asset management software provider, partners with IBM Maximo to customize software for various industries. Their website and social media outreach efforts connect with potential clients and offer valuable resources. With integration partnerships, they ensure seamless asset management across diverse...
Oct 27, 2023
Lex Guest, Head of Marketing, aims to make trials more
accessible, especially for rare disease patients, using technology.
Their strategy involves white papers, conferences, and LinkedIn
ads. The focus is on customer feedback, client relationships, and
growth through inbound leads.
Growth Marketers face three major...