Apr 29, 2020
In today’s episode, we are talking to Sean Leonard who is the CEO and co-founder of ActiveDEMAND. Sean is an entrepreneur with a track record of profitably growing technology-based product businesses. He has extensive experience in building global sales organizations, advanced e-marketing strategies, market-leading brand equity, and an execution-focused corporate culture.
ActiveDEMAND is a marketing technology provider that helps businesses generate demand, improve conversion velocity, build brand advocates, and demonstrate marketing effectiveness. It enables marketers, agencies and businesses to supercharge their marketing efforts through streamlined campaign management, campaign recipes and attribution reporting.
We discussed online marketing strategies and the role of the website for ActiveDEMAND. For example, Sean shares with us his insights about how he has increased demo bookings. Tune in…